ChatGPT Crosses a Major Milestone in the Face of Competition

Ariel Ariel
3/14/25

This is a single insight from This Week in Apps - Coming Soon. Check out the full article for more insights.


ChatGPT has been on an astounding growth journey that hasn't slowed down even though local and international rivals stole the spotlight for a bit over the last few months.

Spotlight or not, ChatGPT's mobile revenue continued to rise in February and even set a new monthly all-time high.

I've been following ChatGPT's revenue ever since it launched back in 2023. Now, 22 months later, ChatGPT has reached a big milestone - $100M of consumer spending across the App Store and Google Play, according to Appfigures estimates.

That's the most the app has ever earned in a single month.

How fast did we get here?

  • $1M - 12 days
  • $10M - 8 months
  • $25M - 13 months
  • $50M - 17 months
  • $100M - 22 months

Since its launch, we estimate that ChatGPT saw $725M of consumer spending mainly coming from the App Store, which drove 81% of that revenue. The US is ChatGPT's biggest driver of revenue across both stores and is responsible for 38% of App Store revenue and 27% of Google Play revenue.

Which means, there's so much more room for ChatGPT to expand.

Grok's in the Arena

Lots of companies are trying to take some of that growth. One of those is xAI with Grok, which has grown substantially since its release in February.

According to our estimates, Grok's first 30 days of monetization resulted in $2.7M of consumer spending in the App Store alone (because Grok hasn't fully launched on Google Play yet).

That's very similar to ChatGPT's growth begging for the obvious question: can Grok grow at the same rate as ChatGPT? Given where the market is right now - AI is no longer "new", there's lots of competition, and ChatGPT already exists - I think it'll be considerably harder for Grok to grow as fast. But that doesn't mean it won't.

App Intelligence for Everyone!

The insights in this report come right out of our App Intelligence platform, which offers access to download and revenue estimates, installed SDKs, and more! Learn more about the tools or schedule a demo with our team to get started.

Are you a Journalist? You can get access to our app and market intelligence for free through the Appfigures for Journalists program. Contact us for more details.

All figures included in this report are estimated. Unless specified otherwise, estimated revenue is always net, meaning it's the amount the developer earned after Apple and Google took their fee.

Tagged: #ai

Related Resources

Peacock Is Riding the Winter Olympics Straight to 100 Million Downloads
Insights
Peacock Is Riding the Winter Olympics Straight to 100 Million Downloads

The Winter Olympics are pushing Peacock toward a major milestone. But the real story is how NBC's streaming app doubled its revenue while Disney's apps went the other way.

The Most Predictable Spike in the App Store
Insights
The Most Predictable Spike in the App Store

Every year, one app quietly takes over the App Store charts for a few days. It's not a game, not a social network, and not AI. Here's what's behind the spike.