Telegram Had its Best Summer (of Revenue) Ever!

Ariel Ariel
8/23/24

This is a single insight from This Week in Apps - AI Wars. Check out the full article for more insights.


Telegram Messenger saw a massive spike in revenue in July, adding the most new revenue in a single month, ever.

Our App Intelligence show that Telegram's revenue growth had pretty much stagnated for most of this year, averaging a little over $5M of net revenue (after fees) per month. March was a tiny bit higher, but that spike didn't stick.

In July, Telegram's net revenue rose to $7.4M, according to our estimates. Not only is it the highest revenue has ever been for the mesaging app but also the biggest increase in a single month.

Following X/Twitter and Snapchat's moves to monetize their users directly, Telegram's ability to monetize its userbase has been fairly strong. Not as strong as the other two, but considering they're fairly different, I see this growth as being equal.

Let's see if Telegram can sustain this growth.

In other news, Telegram's CEO was detained in France yesterday. The French government believes that Telegram's lack of moderation tools and integration with crypto make it a host ot an array of illegal activities.

I don't expect this to have any impact on demand for Telegram or revenue growth, but it'll be interesting to see how this unfolds.

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All figures included in this report are estimated. Unless specified otherwise, estimated revenue is always net, meaning it's the amount the developer earned after Apple and Google took their fee.

Tagged: #social-media

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